Dur Hospitality participated as a platinum sponsor in the Future of Hospitality Summit (FHS), held September 19-21 in Jumeirah, Dubai. Co-hosted by Bench and MEED, FHS brought together hospitality industry leaders from around the world under the theme “Leading Change” to discuss the outlook for hospitality in the region. The prestigious event brought together key tourism and hospitality decision makers and players, as well as government leaders, investors, hotel owners and developers, as well as tourism and hospitality industry experts.
Dur Hospitality CEO Sultan Bader Al-Otaibi said, “The Future Hospitality Summit is a unique platform and an effective communication channel between regional and global hospitality leaders and investors. Being a platinum sponsor of FHS is an exclusive opportunity for Dur Hospitality to showcase the latest developments and exchange expertise to keep pace with the highly anticipated growth of the business and family tourism markets in Saudi Arabia. He also underscored the strategic role of the Kingdom’s tourism and hospitality market and its enormous potential as one of the catalysts for the economic diversification essential to provide jobs for young Saudi men and women.
Speaking at one of the roundtables, Dur Hospitality’s President of Hotel Operations, Hassan Al Ahdab Al-Ahdab, shared Dur Hospitality’s success in operating its properties and facilities based on best practices. global, integrating an efficient, scalable and flexible financial management system supported by world-class technologies to meet customer needs. Al-Ahdab added that the COVID-19 pandemic has been a turning point for hospitality executives to operate with more agility to keep pace with industry transformations.
Dur Hospitality is currently implementing its expansion strategy to grow its network of hotels and resorts and consolidate its position as a leading Saudi hospitality company to serve a growing tourism and hospitality market.
The Darraq Al-Hada luxury residential complex will be launched during the third quarter of 2023. The complex, near the diplomatic district of Riyadh, comprises 75 fully furnished luxury villas equipped with the latest innovative home technologies. In 2024, Rixos Jeddah Resort will open on Obhur Bay, with a luxury hotel, water park, kids club and several villas with private pools. The five-star hotel Makarem Al Madinah will be inaugurated the same year. With elegant rooms, suites and sophisticated facilities, the hotel is expected to become one of the most luxurious hotels in Medina.
Meanwhile, Dur Hospitality’s local brand, Makarem, is dedicated to serving pilgrims in holy cities. “Nur by Makarem” was also showcased at the event as an innovative brand that will relaunch affordable hospitality in Makkah and Madinah. This is in addition to Shada Hotels, which represent the best of Saudi heritage, and Dara Apartments, specially designed to offer the Saudi family a more comfortable and expansive accommodation option.
About Dur Hospitality
Dur Hospitality is a publicly traded company engaged in hotel operations, property and facility management, real estate development and asset management in the Kingdom of Saudi Arabia.
The company manages an extensive portfolio of 33 properties ranging from hotels to residential communities across the Kingdom with over 5,500 keys and has 14 additional properties in the pipeline (through Q2 2022).
With its wide range of differentiated hospitality and accommodation options, Dur serves its large customer base of Saudi nationals, residents and tourists through several of its specialist Saudi brands, such as Makarem Hotels, Dur Communities, Darraq, Shada Hospitality and Dara. At the same time, by partnering with world-renowned brands such as Marriott International, IHG Hotels and Resorts and Accor, Dur enriches the Saudi hotel market with world-class accommodation selections integrated with its original and acclaimed Saudi hospitality.